Marketing

Marketing Automation Specialist

Hunter Campbell

Auckland10 days ago
Full time

What the role involves

  • Building HubSpot workflows
  • Creating nurture journeys
  • Launching demand campaigns

What they ask for

3+ years in marketing automation, marketing operations or demand generation; advanced hands-on HubSpot builds; conversion tracking and tag setup across websites and ad platforms; connecting tools through integrations or APIs

  • 3+ yrs experience

About the job

Description

About the Company

Auxo Software has built software for New Zealand’s automotive industry for more than 25 years and is owned by the MTA. Their new SaaS platform, Auxo Workshop, is changing how automotive workshops run their businesses, and growth into Australia is well underway. It’s a rare mix: real startup pace and ambition, backed by an established business with genuine long-term stability.

The Role

Reporting to the GM Marketing, you’ll be the marketing automation lead in a growing team. You’ll build the workflows, tracking and integrations that turn HubSpot into a modern demand generation engine. That means campaigns can launch in days, leads are scored and enriched, and Sales knows exactly who to call first.

Key Responsibilities

  • Build and refine HubSpot workflows, lifecycle stages, lead scoring and lists
  • Set up conversion tracking, UTMs and attribution across web, email and paid
  • Create automated nurture journeys for prospects and free trial users
  • Connect HubSpot with ad platforms, the website and product data via integrations, webhooks and APIs
  • Enrich and score leads so the sales team can prioritise the best fits
  • Plan and launch multi-channel demand gen campaigns, building the pages, forms and emails behind them
  • Build dashboards on funnel performance, attribution and pipeline
  • Test new AI and MarTech tools, and keep what adds real value

Key Skills & Experience Required

  • 3+ years in marketing automation, marketing operations or demand generation
  • Advanced, hands-on HubSpot build experience, including complex workflows and lead scoring
  • Proven conversion tracking and tag setup across websites and ad platforms
  • Experience connecting tools through native integrations, integration platforms or APIs
  • Confident, everyday user of AI tools, with clear examples of the impact
  • Strong analytical skills, comfortable turning data into decisions
  • Thrives on pace and shifting priorities, and enjoys solving messy problems
  • B2B SaaS background highly regarded

What’s In It For You

You’ll have real freedom to shape the tech stack, with leadership that’s genuinely backing AI and willing to invest in the right tools. You’ll work closely with a GM Marketing who sets clear direction and wants you to own the build. And you’ll get the energy of a fast-growing SaaS product.

Benefits

  • Flexible working hours
  • Professional development budget
  • Day off on your birthday
  • Parking available

To be considered for this position, please submit your CV via the link below.

Applying for this job

What to show on your CV

  • The ad asks for 3 years of experience or more. Make your dates and job titles easy to check, most recent first.
  • It names HubSpot. Use the same words on your CV for the ones you've used, so a search finds them.
  • For the work it describes, like "Building HubSpot workflows", give an example from your own experience, with a result you can talk about at an interview.

Our guides to the New Zealand CV format, cover letters and interview questions cover the rest.

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